It's not like you can go out and hire Charlie's Angels to solve a mystery for you or buy a prom dress from the Andie "Pretty in Pink" Walsh line of fashions, but you can eat candy with the brand name "Wonka" on it, and he's just as made-up as they are.
And now, according to Brandweek, Wonka is going to go high-end.
Seriously, the Scrumdiddlyumptious Chocolate Bar is worth buying just for its name, and the fact that Wonka's spokeswoman is officially named Janet the Planet.
But if they bring back Oompas, the little choco-peanut butter split-level M&M like treats, 1970s kids would truly be happy adults. Won't you please get on that, Oompa-Loompas from Wonkaland?
Do you remember Oompas? And not the fruit-flavored ones either! Share your memories in the comments.