My husband Rob always remembers when a friend of his had the first pack of Bubble Yum in their southern California school, and Rob egged him on to throw pieces to their classmates, like medieval rich tossing alms to the poor. I'm sure the kids scrambled like crazy to get them.
Hubba Bubba came along later, and I remember that because of how it didn't stick when a bubble popped on your face. So awesome.
What are your gum memories?
Check out Leo DiCapio in this Bubble Yum ad: